{"id":36021,"date":"2020-05-26T12:04:13","date_gmt":"2020-05-26T12:04:13","guid":{"rendered":"https:\/\/elastrak.gr\/about-us\/"},"modified":"2026-07-27T06:11:59","modified_gmt":"2026-07-27T06:11:59","slug":"about-us","status":"publish","type":"page","link":"https:\/\/elastrak.gr\/en\/about-us\/","title":{"rendered":"COMPANY"},"content":{"rendered":"\t\t
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\n\t\t\t\t\tWHO WE ARE<\/span>

ELASTRAK, <\/span>THE ELTRAK GROUP\u2019S TIRE COMPANY<\/span><\/h1><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Elastrak is Greece\u2019s leading tire solutions provider, serving private drivers, commercial fleet operators, and industry professionals across the full spectrum of vehicle types and applications. With more than two decades of market presence, the company combines international expertise with a deep understanding of local needs, consistently delivering products that set the benchmark for quality, performance, and reliability.<\/p>

A proud member of the Eltrak Group, Elastrak has operated in the Greek market since 2001 as the official representative of the Bridgestone Group<\/strong> – one of the world\u2019s largest and most respected tire manufacturers. Built on strong international partnerships, continuous investment in technical expertise<\/strong>, and an unwavering commitment to customer satisfaction, Elastrak has established itself as the trusted tire partner for thousands of drivers and businesses throughout Greece.<\/p>

Elastrak\u2019s philosophy centers on three core pillars: high-quality products, continuous innovation, and a human-centered approach<\/strong>. With respect for drivers, professionals, and the environment, the company actively supports the transition to modern, sustainable mobility.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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<\/span><\/div>

Authorized representative<\/span><\/h4>
Bridgestone, Firestone, Webfleet, Greentrac, Infinity, MRF in Greece<\/span><\/div><\/div><\/div><\/div>
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Full range of tires<\/span><\/h4>
Solutions for every vehicle and every use<\/span><\/div><\/div><\/div><\/div>
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Elastrakclub<\/span><\/h4>
Benefits and Rewards for Members<\/span><\/div><\/div><\/div><\/div>
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Nationwide network and support<\/span><\/h4>
Immediate availability, specialized services <\/span><\/div><\/div><\/div><\/div><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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2001<\/div><\/div>
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<\/div>
Founding of Elastrak and acquisition of the Bridgestone dealership<\/div>

Founding of Elastrak and entry into the Greek tire market.<\/p><\/div><\/div><\/div>

2019 <\/div><\/div>
<\/i><\/div>
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Acquisition by CP Holdings<\/div>

The CP Holdings Group is proceeding with the acquisition of the entire ELTRAK Group.<\/p><\/div><\/div><\/div>

2022<\/div><\/div>
<\/i><\/div>
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Acquisition of the Greentrac PC4 dealership<\/div>

Expansion in the passenger car tire sector.<\/p><\/div><\/div><\/div>

2023<\/div><\/div>
<\/i><\/div>
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Acquisition of the Infinity Tires dealership<\/div>

Expansion of the product portfolio with an international tire brand to better meet the diverse needs of the market.<\/p><\/div><\/div><\/div>

2024<\/div><\/div>
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Strategic Product and Service Development <\/div>

Became the authorised representative of Webfleet Solutions, marking our entry into the fleet telematics and fleet management solutions market.<\/p><\/div><\/div><\/div>

2024<\/div><\/div>
<\/i><\/div>
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Strategic Product and Service Development <\/div>

Became the official distributor of Greentrac TBR and MRF tyres in Greece, further strengthening our presence in the commercial vehicle sector, including trucks, buses and agricultural machinery.<\/p><\/div><\/div><\/div>

2024<\/div><\/div>
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Strategic Product and Service Development <\/div>

Official opening of the new tire distribution center in Thessaloniki.<\/p><\/div><\/div><\/div><\/div><\/div><\/div> \n

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